In recent months, Snapchat has been developing numerous media solutions for brands. We have seen, for example, the emergence of geolocation filters and sponsored animated filters. Today, the Gatorade energy drink brand goes one step further by creating the first video game on Snapchat.
In collaboration with the ESPN group, Gatorade has created a retro video game on Snapchat that pays tribute to tennis player Serena Williams. This is composed of 22 levels that illustrate the 22 Grand Slam titles won by the athlete. Unfortunately, the game is only available in the United States, but you can test it on a browser.